How to Get Good JuJu

First things first, there’s no such thing as bad JuJu. JuJu Smith Schuster is 100% good. 

Scratch that. He’s 50% good, 50% badass. (So if you’re going to call JuJu bad, make sure you put a booty at the end of it.)

This is why we teamed up with JuJu—to create a print that pays tribute to his badassery. 

If you think his badassery stems from his very impressive career as wide receiver for the Pittsburgh Steelers, you’re not wrong. But JuJu is also a badass because of who he is off the field. 

Fun-loving. Caring. Creative. Passionate. Inclusive. Accepting. Energetic. 

It’s JuJu’s commitment to his own self-expression for us.

“Being authentic is what people want, what people love. And at the end of the day, when you’re true to yourself, everyone around you will love you for who you are.”

He erased the traditional stereotype of a jock and has rewritten the rules of how an NFL player can present himself to the world. His fearlessness to rock our loudest adventurous prints made this collaboration an easy choice and one for the playbooks.

MeUndies x JuJu is fire. Literally. It’s best worn with authenticity and saying, “It’s litty!” over and over again. Try it. We dare you. 

“My famous phrase is, ‘It’s always lit.’ It’s a motto I live day in and day out. And when I’m out there in the world, I’m just having a great time. Like I said, ‘It’s always litty.’”

At this point, you might be asking yourself, “Okay, so how exactly does one get good JuJu?” Good question. That is the point of this blog after all. The title wasn’t for clickbaity reasons. It wasn’t just a fun way for us to throw in JuJu’s name in a punny way. No, not at all.

We’ve carefully listed out step-by-step directions on how to get good JuJu just for you. Enjoy.

Step 1: Like JuJu Smith Schuster, just be yourself.

Step 2: Repeat.