Together We Pride
At our very core, MeUndies exists to fuel authentic self-expression. We encourage everyone, from every walk of life, to show their true, authentic self. That’s why celebrating Pride is true to our roots as a brand; and this month, it’s especially important. Now more than ever, it’s critical that we recognize and remember the intersectionality between Pride and the racial injustices that we continue to endure today. Additionally, it’s crucial that we take action for change, and support those enduring any injustice—whether racial or social. For that reason, we’re excited for two things: our partnership with the It Gets Better Project through MeUndies Gives, our cause marketing platform, and to introduce you to the incredible members of our LGBTQ+ community who are helping us celebrate Pride 2020.
MeUndies Gives X It Gets Better Project
We launched MeUndies Gives as a direct avenue to empower self-expression. Far too many individuals feel pressured to comply with societal norms causing the light within them to slowly dim, but we believe if everyone was their authentic self, the world would be a much better place. MeUndies Gives is on a mission to fight conformity and promote acceptance and change, and we’re doing so by partnering with organizations that help lift systemic barriers through open conversations and creativity.
This year, we’re proud partners of the It Gets Better Project, which works to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer youth around the globe. They, like us, are committed to standing up against hate and intolerance and creating a world where hope outshines fear for all people. Specifically, they’ve created a platform and safe space to share stories from LGBTQ+ community members who have overcome adversity and now lead happy and fulfilling lives.
We’re taking action to achieve our mission of creating a more thoughtful, accepting world by supporting the It Gets Better Project through a monetary donation that’s not tied to sales. We believe it’s our responsibility as a brand to help our partners, particularly in challenging times like these, not tie it to a marketing strategy. If you’d like to help, simply shop MeUndies (and a huge thank you, as always, for doing so).
Stay tuned for newest print, Color Scale, launching this week. It’s the perfect way to show your truest colors. Happy Pride!